TL;DR
Ameer Al-Khatahtbeh, originally a social media content creator, has become a leading Muslim media figure and de facto editor in chief of @Muslim, with nearly 7 million followers. His platform has grown rapidly during crises like the Israel-Palestine conflict, shaping Muslim community coverage.
Ameer Al-Khatahtbeh, founder of the social media platform @Muslim, has become an influential figure in Muslim media, effectively acting as its de facto editor in chief during ongoing global crises, including the Israel-Palestine conflict.
Al-Khatahtbeh launched @Muslim in February 2019 to provide a digestible, shareable news format tailored to Muslim audiences, initially gaining rapid growth during the COVID-19 lockdowns. His platform now has nearly 7 million followers across platforms, making it a significant source for Muslim-centered news and commentary.
He describes his approach as combining social media storytelling with news coverage, aiming for content that is accessible to a wide age range. Over time, the platform shifted from light-hearted memes and trending topics to serious coverage of conflicts affecting Muslims globally, especially since October 7, 2023.
Al-Khatahtbeh emphasizes that his role has evolved into managing the platform’s response to crises, often prioritizing timely, accurate reporting over lighter content, and navigating community expectations about appropriate content, including restrictions on music and entertainment.
Why It Matters
This development matters because @Muslim has become a major source of information for millions of Muslims worldwide, especially during crises when mainstream media may underreport or overlook issues affecting Muslim communities. Al-Khatahtbeh’s leadership influences public perception and community solidarity, highlighting the power of social media-driven news platforms.
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Background
Al-Khatahtbeh’s journey began during Donald Trump’s presidency, when he witnessed the impact of the Muslim ban on his community, motivating him to create a platform that addressed the lack of Muslim-focused news. Since then, @Muslim has grown from a small social media page to a global platform, especially during the COVID-19 pandemic and recent conflicts in Palestine, Sudan, Lebanon, and Syria.
His approach reflects a broader trend of community-led media that fills gaps left by traditional outlets, especially during fast-moving crises. His role as an informal editor in chief has emerged organically as the platform’s influence expanded.
“I realized that covering news in this way could be a lot bigger, and the community responded strongly. It was the first time Muslim audiences saw news delivered like this.”
— Ameer Al-Khatahtbeh
“During crises, I feel a responsibility to prioritize accurate, timely coverage over lighter content. Our audience trusts us to be on top of these issues.”
— Ameer Al-Khatahtbeh
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What Remains Unclear
It is not yet clear how Al-Khatahtbeh’s role will formalize or if he will step into an official editorial position. The future direction of @Muslim’s coverage and potential institutionalization remains uncertain.
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What’s Next
Al-Khatahtbeh is expected to continue expanding the platform’s coverage of ongoing conflicts, possibly formalizing his leadership role. Further growth and potential collaborations with mainstream media or community organizations are anticipated.
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Key Questions
How did Ameer Al-Khatahtbeh become the de facto editor in chief?
He organically took on the role by leading content decisions and coverage during crises, driven by community trust and the platform’s growth, without an official appointment.
Will Al-Khatahtbeh formalize his leadership role?
It is not yet clear if he will assume an official editorial position or continue as an informal leader guiding the platform’s coverage.
How does @Muslim differ from traditional media outlets?
It delivers digestible, shareable news tailored for Muslim audiences, with a focus on real-time updates during crises, often filling gaps left by mainstream media.
What impact does this have on the Muslim community?
It provides a trusted, accessible source for news and community solidarity, especially during conflicts when mainstream outlets may underreport or overlook Muslim issues.
Source: WIRED · Culture
